Quality guarantee

From raw material to high-quality end product

The production process in view

From the incoming product being tested for quality to tracing and controlling the safe process to the final product.

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Quality guarantee

Quality is the keyword at Maselis. Ever since the company was first founded in 1829, the quality of our products, raw materials and cereals has always occupied first place. In those early days, Maselis was involved in the development and multiplication of seeds, a sector in which quality is more than just something to strive for – it's an absolute prerequisite. This total commitment to quality has remained its touchstone ever since, even though, over the years, the business has extended its range of activities to include consumer-ready finished products, both branded and private label. Comprehensive vertical integration and controls carried out at every single link in the production chain reflect its continued commitment to providing the highest possible quality.

Traceability

Maselis can trace the origins of every product that leaves its factories. This traceability applies not only to the production process of each and every one of its finished products - whether it's flour, pre-cooked wheat or ready-to-eat breakfast cereals - it also means that every product can be traced back to its individual raw materials. The company has total control over the entirre production chain, including the monitoring of various parameter, from start to finish.

To achieve this, Maselis uses a comprehensive HACCP system, which forms an integral part of the overall FSSC 22000 quality assurance system. This results in healthy, top-quality finished products every time.

Checks

The constant checks that we carry out on our products guarantee their consistent quality. And our quality control process is not limited to just visual and physical parameters. It also includes microbiological and chemical analyses to ensure that we always manufacture a food-safe product. By conducting our own analyses and working with authorised external laboratories, as well as taking part in ring tests, we are able to guarantee a safe product complete with the peace of mind provided by the production and control methods we use.